Our promotion department only focuses on sales
Everything else is fiction!
We form narrow target groups
As part of an advertising campaign, we test up to 100 different hypotheses per quarter
Use spy services to analyze competitors' performance and Google Analytics to get the most accurate customer profile
Once that's done, we can create look-a-like audiences using private databases and internal tools in our ads accounts
Years of experience have allowed us to work out an algorithm for making ads that sell
Besides, we have developed our own marketing "tricks" to be applied depending on the client's niche
Employ the "herd instinct" method
Which ad looks more trustworthy: the one with zero likes and zero comments? Or maybe you'd prefer the one that gets 700 likes and 15 positive responses about the services' quality and effectiveness, with all the fears and objections eliminated in the comment section?
We know how to achieve this level of efficiency!
Run the advertising campaign in real time
Producing and running audience-targeted creative content doesn't even make it half the battle
During the first days of the campaign launch, we constantly analyze its performance, make adjustments, and deactivate low-performing ads and audiences.
Analytics tools are our best friends
The test launch of every advertising campaign is followed by extensive analytical research to obtain a detailed picture of the campaign's effectiveness, down to content, advertising tools, and time of display.